The New Yummy World is Upon us!

Yummy just got bigger and brighter!

Your favorite Yummy products are BACK! And in a softer and more scrumptious way than ever!

Yummy World is a deliciously fun world made up of a unique cast of characters! Yummy World is set in the sweet town of Sprinkle Tree, a magically yummy place where food is fun and fresh baked friendships and adventures meet!!!

Paying homage to Heidi Kenny’s artist plush of My Paper Crane, Kidrobot has opened a whole new world for you to enjoy with new character stories, Yummy designs, community engagement and lifestyle accessories! Each plush character is softer and more adorable than ever! Yummy fits into your life from bed to office, couch, car or bed! For you, for puppy, pussy cat, for baby! Or if you’re Katy Perry, its the perfect Paparazzi blocker!

Follow, engage and join the new Yummy World now! Join Yummy, Sandy, Sassy, Sprinkles, Franky, Melony, Sunny, Coco, Cheezy Pie, and the Double Scoop Twins for the yummiest of Yummy Adventures!

Show us YOUR Yummy and tag #YummyWorld!






Your favorite Yummy toys, plush and accessories will now have a new home at! You will no longer find them at because they need their own Yummy World!

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